We all go through life, where things that excite you start to feel less interesting. Instead of moving forward toward your goals, you’re remaining static.
These feelings actually can be frustrating. The sense that you’re not where you want to be, but also feeling clueless as to where that ‘place’ is, can lead to a build-up of anxiety and frustration.
Feeling stuck can make one feel completely de-motivated and it can seem like there are no options available for your situation to change.
The problem is in being “Stuck” is you may not even notice at first. These feelings often build slowly over time.
Day after day, you might follow the same routines. Eventually, it feels less like you are working toward something and more like you’re just killing time.
Every Day seems the same You feel like you’re just trying to get through the day. Your goal is to keep putting one foot ahead of the other until the day is done. You don’t feel excited or inspired.
You feel unmotivated. You might want to take on new projects or engage in creative tasks, but it feels like your motivation has run dry. You just can’t seem to get started.
You feel unfulfilled. Life feels dull and boring. You want to try new things,but you don’t know where to begin.
You want to change, but fear the temporary discomfort that comes with it.
You know that changing things up will make you happier in the long run, but you keep sticking with the status quo because it means you won’t have to risk any pain or failure.
Feeling stuck is a sign something needs to change in your life. You might have an intuitive impulse to make those changes, but resist doing so for fear of change.
Albert Einsteinsaid: “You can’t solve a problem with the same level of thinking that created it.”
He was referring to developing a higher perspective to solve a problem formed by outdated thinking
HOW DO BECOME UNSTUCK
Find The Source: If you don’t already know, figure out the real origin of your feeling of being stuck. Is it to do with relationships, your career, your living situation, or your social life? Perhaps it’s a combination of multiple things.
If you are finding it hard to discover exactly why or how you are feeling stuck, consider talking it through with a friend or with a therapist. Another point of view is often useful and insightful.
Distance and time are two ingredients to transition from this state since you gain clarity without being too invested in the outcome. The key to overcome feeling stuck is to distance yourself from the drama to gain a wider perspective.
That’s why taking a break is useful because you perceive your problem with a new mindset.
Talk about how you’re feeling: Talking to an unbiased person is beneficial to help you form a different opinion.
What you consider stuck, is really a holding place to gather new information before embarking on a new adventure.
You don’t have to have it all figured out to move forward: The thing with feeling stuck is that sometimes you don’t know what you need to get unstuck or what you want from life in general.
But this “numbness” and “emptiness” that you’re feeling (temporarily!) should not stop you from making a change.
Even if you don’t see the result and don’t know where it is exactly that you’re going, it is crucial to just start moving.
Introduce something new in your life: Try new things, meet new people, buy new clothes – anything that can help you figure out what it is that you want and how to get back to life.
This could be something small like adding a morning walk into your daily routine, but always treading a new path to something bigger like joining a class doing something you’ve always told yourself you want to try but have never done.
Change Your Surroundings: Our environment impacts our hearts and minds, so adapting to the world around you can give you the shift in perspective that you need in order to get unstuck.
Work On Accepting All Emotions: Paradoxically, fighting against the ‘stuck feeling’ will sometimes keep you in that place or make you feel even worse (like struggling in quicksand).
You may find what you need is to learn to accept how it feels to be stuck initially. Acknowledge that this situation is temporary. Ultimately, you want to release your resistance. Daily mindfulness practice can help with this, you can start with meditation.
Writing Your feeling: Writing always helps in understand your emotions. If you write exactly what you feeling it will give you clarity and you can understand why are you feeling that way, and if you know the reason of that feeling you can easily find out how to change your thoughts and what to add in lifestyle so you can change your life for better.
Make a journal of a daily routine of your work so you can achieve your goal to unstuck your life and change your life for the better.
Find the Purpose: Having things to look forward to and a sense of purpose are key ingredients for motivation.
For instance, life goals related to your career or your relationships can provide a sense of purpose. Even small things, like having plans for Friday night, can lift your spirits. Having a sense of purpose also comes from helping others.
Look for ways to contribute to your community. Or, focus on helping your friends or loved ones with a project.
Flatten Perfectionism: If you struggle with perfectionism, this can keep you stuck in the same place. No matter how hard you try, it seems like whatever you’re working on is never good enough.
But, you need to squash your tendencies toward perfectionism right away and recognize that done is better than perfect. In other words, rather than trying to make a project perfect, be satisfied with the fact that you completed it.
Sometimes life forces your hand to help you gain a new level of understanding for your personal growth. Consider your current experience as an opportunity to a better way of life.
Feeling stuck in life is something that almost everyone goes through at one time or another. But with a little effort, you can add a sense of adventure, and excitement back into your life. To live a remarkable life, you must take consistent action despite your fears and doubts.
It’s your life you are the best friend of yourself .you only have the responsibility of your life whenever not feeling right you only have to take action for your life. As if you are ill and want to become fit, then you only have to take medicine. There are people around you who help you, but the main person is YOU, who can help YOU.
Search engine optimisation (SEO) is the process of improving the visibility of a website ranking in the organic results of a search engine. SEO help you getting more traffic from Google and other search engines. SEO is divided in two parts: On-page SEO and off-page SEO. On-page SEO refers to all techniques that can be implemented on your website to improve your ranking in SERP (search engine results pages), whereas off-page SEO refers to everything that can be done outside of your website to improve its visibility on the web. On-page SEO Content The content of a website is the most important element of an effective search engine optimisation strategy. When assembling your website content, you should consider which information is essential for the customer. The length of a website’s content has importance for both search engines as well as the impact of your SEO, so we recommend to add text composed of a minimum of 300 words, but a good average for a page is best around 500 words. Keep in mind that the longer the content, the better, but try to keep your content interesting and relevant for your customers while avoiding repetitiveness. Keywords Keywords are terms users type into search engines such as Google to find a website. Having relevant keywords is a must in order to be found in the organic search engine results pages. A good keyword is a term with many requests in Google and is closely connected to your business area. To be found in SERPs, you must integrate your keywords in the title of your webpages as well as in the content of your website. It is preferable to integrate the keywords at the beginning of your text, while assuring that the integration looks natural and fitting to your content. If you simply list your keywords, one after another one without proper integration you risk being detected by search engine monitoring and your website can be penalised. Meta title and meta description The meta title is the title published in the SERPs. It can be maximum 55 characters to be displayed entirely in the SERPs. An effective meta title should include your 3 main keywords and perfectly define your business to motivate users to visit your website. The meta description is the text displayed in the SERPs under your meta title. This description should contain maximum 150 characters and should also contain your 3 main keywords. The description must clearly outline your business to attract users to visit your site. Off-page SEO Backlinks It is a well-known fact that word-of-mouth can be the best form of advertising for any business. Backlinks is exactly this, however it can be considered the trickiest part of SEO as it requires outside sources to publish content about your business. The easiest way to encourage backlinks for your website is by creating good content as well as publishing interesting news frequently, which will in turn encourage others to review/talk about your business. Social media Social media is one of the best channels for businesses to interact with their customers and provide updates on any news from your business. Social media can be very useful in reaching specific targets as well as promoting products and services by posting interesting content such as images and videos. Online directories Online directories allow you to be visible on a variety of websites as well as gather reviews from your customers. A good online directory presence and positive customer reviews can bring many new customers to your business. It is important to also review and respond to negative reviews about your business as this can inevitably affect your brand image and deter customers from your website and/or services. Co-Citation Co-citation and co-currence are crucial factors for off-page SEO. When two different sources mention the same website or brand, it is called co-citation. For example, HubSpot’s infographic is co-cited by different websites. Co-Occurrence Co-occurrence refers to the presence, and frequency of related keywords by different websites. Co-currence includes keywords that are similar and relevant but may not match exactly. Simply put, co-occurrence focuses on the presence of similar content on different websites. On the other hand, co-citation looks at how different websites are connected. Using a combination of these two strategies, you can build a rich backlink profile. These strategies can help you build your brand by boosting your trust and engagement.
Often marketers think backlinks are the only component you need to focus on for off-page SEO. But you’ll only be scraping the surface with them.You need to create unique and shareable content. As cliche as it may sound, content is still king. If you produce content that people want to share, you’ve won half the battle. It’s best to get quality links from sites that are relevant to your niche or product. Additionally, you need to invest some time into checking the backlink profile of any website you want to partner with. Be aware of websites that look spammy. Finding high Domain Authority websites with rich backlink profiles should be your goal. For the best results, your off-page SEO strategy should be in-sync with your on-page SEO and technical SEO strategies.
Marketing is always based on psychology, which involves intense research on customer needs , wants, likes, preferences etc. Psychological study results reveals the impact of different colours on a customer’s mind.
Colour can affect human behaviour influnce human perception and enhance effectiveness.Colours has been found to influence memory by increasing our attentional level.
Swiss psychologist Carl Jung is quoted as saying:
“colours are the mother tongue of the subconscious.”
Visual perception is the primary sense humans have for exploring and making sense of their environment. Colours triggers a set of responses within the brain, which creates a specific frame of mind for people, that frame of mind we humans recognise as Mood.
Psycology of Colours in Marketing:
Colours are involved in every aspect of Marketing. right from brand logo to product label, collaterals,advertisement,etc.
Colour is a powerful tool in branding. Consumers can quickly identify brands by their logos, because of distinctive colours and colour schemes.
Colours work out as a silent message to consumer.
In today’s digital world colour is a key language between the consumer and the seller, it helps to convey mood, emotion and significance. Colour can be used as an inspiration, appeal, entertainment, a focus and much more.Colours influence how customers view the personality of the brand.
Take a look at these stats that prove the power of colors in marketing:
92.6% of people say the visual dimension is the #1 influencing factor affecting their purchase decision.
Studies suggest that people make subconscious judgment about a product within 90 seconds of initial viewing.
Up to 90% assesment is based on colour alone.
Two out of three consumers won’t buy a large appliances unless it comes in their preferred colour.
One study found that magzine readers recognize full colour ads 26% more often than black-and-white ads.
40% people respond better to visual information than palin text
Almost 40% of website visitors stop engaging if a image doesn’t load.
entrepreneur must understand thoroughly both the nature of colour and the way in which it works. Use it well and efficiently will send the right message about the product to the consumer.
There are many colours out there, and the studies shows that certain colors evoke certain emotions. Emotions, of course, are major factors for consumers when they make purchasing decisions.
Colour psychology combined with UX design and brand messaging can create emotional and behavioral triggers. Many brands capitalize on this fact, paying close attention and care when choosing brand colours for their logos and marketing materials. Effective and thoughtful use of colour in branding doesn’t only look good, but can work to capture the attention — and business — of a target customer or market in an efficient and powerful manner
All colours have their meaning and different emotions which impact humans.Each colour brings unique property ,which gives a very special effect when combined with overall brand appearance.
Preferred colours by Gender:
Men and Women have different colour preferences:
According to studies :
Blue is the favoured colour by both men(57%) and women(35%),though it is more heavily favored by men
Men dislike brown the most while women dislike orange the most.
Colours that were disliked were also seen as ‘cheap’.
Men tolerate achromatic colours better.
Women preferred tints while men preferred pure or shaded colours
A majority of men(56%)and women(76%) prefrred cool colours in general.
Women see more colours then men .They are more aware of slight differences within a colour range.Men simply call the colour Blue …Blue.On the other hand women see cerulean, sky,teal,tuquoise all sort of shade of blue.
Right Colour Scheme For Brand Building:
Choosing your branding colors is easy if you know what you’re trying to Communicate. Initial steps in building a brand is determining a brand personality . Most important part you need to think of your company like a person: who are they? What’s important to them?
Once you established what your brand personality goals are, how do you determine which colours will work best? Here you need to see which colour associates with which emotion.If you’re going for a single-colour brand, the hard part is already over. If you choosing more colours ,then make sure they combine the way you want.
There’s no hard and fast rule to pick your Brand colour scheme.But consideration of some important fact will help in process of choosing right colours for Brand.
1- Choosing 3 colours :
Brand colour schemes can have between 1–4 colours depending on the type , but even monochrome schemes will require some variation in hues for different purposes.
2- Choose Your Base :
Once you established what is your Brand personality is , Your base colour should reflect your Brand personality’s most Dominent traits, Also appeal to the target customers you are trying to reach.
You will choose the remaining colours which best goes with base colour.
3- Choose Your Accent :
You use after the base colour .For this part, choose the colour, which must pair with base colour perfectly.
4 – Background Colour :
Choose something which avoid attention . For this part Shades of Grey , Beige ,Off-white ,White works perfect. You can use Black also ,but carefully cause black tend to dominate any colour.
In the process of choosing your brand colour, you have to keep in mind the end goal: what kind of colour scheme are you using? Typically, brands use one of these common brand colour schemes:
Colours are single colour ,with its tints , shades ,and tones.They more soft and subtle than analogous colours since it’s a colour palette based on one single colour. Monochromatic colours work great when paired with a single complementary colour.
Colours are sit next to each other on colour wheel. They are ‘related’ , a kind of family colours that creats pleasing and relaxed visuals. They are not jarring .opposite , or clashing. They also don’t stand out for one another.If you add complementary colour with them , they get particular item to stand out.
Colours that are on opposite sides of the colour wheel. This combination provides a high contrast and high impact colour combination — together, these colours will appear brighter and more prominent.You see complementary colours a lot in sports teams.
Three colours that are evenly spaced on the colour wheel, forming a triangle. This provides a high contrast colour scheme, but less so than the complementary colour combination — making it more versatile. This combination creates bold, vibrant colour palettes.
There’s no strict rule to follow, when choosing branding colours. DO experiment with colours ,maybe that will work out best for you. The main consideration of colours is their emotional connection , so don’t neglect your instinct when deciding your brand colour.